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As far as book sales go, what could be almost or maybe more important than the content of a book?  THE COVER! And that is why TEAM CHANTICLEER is offering the newest division of the CIBA's Chanticleer Cover Design Awards  Enter Today! Fiction or Non-Fiction Powerful and captivating book cover designs compel potential readers to click on the buy link, pick up the book displayed at bookstores, attract readers at book fairs and events. (Blue Ribbons also do a great job attracting potential readers at book fairs!) How do you make your book stand out in a sea of books?  Kiffer's photo of one of her many bookstore visits. Village Books,  Bellingham, WA FIRST, the COVER! And, secondly, did you notice the little tags called Shelf Talkers that are located under some books but not all books? Chanticleer sends out "Shelf Talkers" to everyone who has had a book reviewed by Chanticleer or has placed in the advance Levels of Achievement of the Chanticleer Int'l Book Awards. All the author has to is photocopy the original Shelf Talker and make sure that they go out with any books that are being shelved by bookstores or booksellers. Chanticleer Shelf Talkers Studies have shown that book buyers make their decision to look at a book with more interest by looking at the cover for three seconds or less. Your book cover has three seconds to attract its reader. Three Seconds! How do do [...]